A Time to Reflect and Introduce the Next Chapter…Legacy Communications
Kevin Moore, Legacy Communications
Legacy’s co-founder Bernard Brogan delivered an impressive talk at the 2019 Pendulum Summit in Dublin’s Convention Centre. He transferred his learnings from playing sport at the top level to high performance in the world of business to the 3,000 strong audiences.
One aspect that struck a chord with me were his words on ‘Change Mentality’. To borrow his sporting analogy, the teams who make it to the top, and most importantly stay there, do so because they continually adapt, change and innovate their game once they reach their goal.
Legacy Consultants started in 2012 as an agency representing sports stars. Bernard and James Brogan then began to work with brands and the company evolved into a sponsorship activation agency. At each turn Legacy has embraced this ’change mentality’ and over the past few years has quietly emerged as an award-winning Communications and Sponsorship Agency.
January 2019 marks a new dawn as Legacy Consultants becomes Legacy Communications. This brand refresh includes a new name, logo and brand identity along with an office refurbishment. With five new people starting this month, we have expanded our team significantly to support our growing sport & sponsorship and consumer & lifestyle divisions led by Rachel Solon and Claire O’Grady respectively.
The rebrand and appointments come at a truly exciting time for us. The agency has been through a period of growth which is a testament to the incredible team we are building and the passion they have for what they do. We are an ambitious agency and our re-brand and growing team offer us the ideal platform to begin to build what we believe will be the agency of the future – one that offers our clients impactful campaigns with outstanding results in an ever-changing world.
The tag line on our new website is ‘Brand Stories with Impact’ and our goal as a creative communications agency is to tell our client’s messages in a stand-out manner that not only reaches the consumer successfully but also has a lasting impact on them. Our strategic communications campaigns draw on a combination of media relations and partnerships, social and digital media, ambassador and influencer marketing, content creation, and sponsorship and event management.
The foundations of Legacy were built on relationships and we are incredibly thankful to all the people and brands that we have worked with along the way for placing their trust in us and I cannot wait for what the future for Legacy Communications holds.